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Lesson 2.1

Introduction: The Shoot Pipeline on Workflow

Get an overview of the full fashion shoot you’ll build in ImagineArt Workflows, taking a single garment from flatlay to on-mannequin, on-model, PDP, and on-brand editorial images. This intro lesson outlines the five-stage sequence and the skills you’ll gain along the way, including style locking, market localization, and rerunning the pipeline for new SKUs.

Notes

Why this matters

Every great shoot comes down to five decisions made in the right order. Instead of ending up with a pile of one-off generations, this module shows you how to build an entire creative system, where each stage feeds the next and the whole shoot stays consistent and on brand.

What you’ll build

Using ImagineArt Workflows, you’ll take a single garment through a full shoot in five stages:

  1. Flatlay image: your starting point.

  2. On-mannequin images: built from the flatlay.

  3. On-model images: built from the on-mannequin stage.

  4. PDP images: product detail page images for your garment.

  5. On-brand editorial: the final campaign-style imagery.

Each stage feeds the next.

What you’ll learn

  • Lock a visual style so every shot stays consistent and on brand.

  • Localize a shoot for new markets.

  • Rerun the entire creative pipeline for a new SKU.

Before you start

Gather these three things:

  • Your garment

  • Your brief

  • Your brand guidelines

Takeaway

By the end of this module, you won’t just have a set of standalone images. You’ll have a repeatable creative system that you can adapt to new markets and reuse for new products.

What’s next

The next lesson starts the build with the first stage: working from your flatlay image.

References

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Resources

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